Case Study
DreamHack
DreamHack at the NEC Birmingham required a complete furniture solution across four exhibition halls — including a Call of Duty arena of more than 5,300 chairs — planned, delivered, installed and removed with precision.
View Our Furniture RangeVenue
Event Type
Gaming & Esports Festival
Services Provided
Furniture Hire, Layout Planning & Event Crews
Support
Delivery, Installation & Full De-Rig
Overview
The Challenge
- Complete furniture package required across four exhibition halls
- Thousands of individual furniture items to deliver and install
- Call of Duty arena alone requiring more than 5,300 chairs
- Multiple stakeholders and tight build schedules
- Wide variety of areas, from gaming zones to hospitality lounges
- Coordinating logistics from delivery through to de-rig
Our Solution
Complete End-to-End Furniture Solution
We supplied seating and furniture for exhibitor stands, gaming zones, keynote theatres, lounges, offices and more.
Detailed Planning & Logistics
From pre-event planning and layout development to transport scheduling, every stage was managed by Ability.
Experienced On-Site Teams
Our installation crews managed the full set-out and completed the de-rig once the event concluded.
The Result
On Time Across Four Halls
Every area was completed on time, to programme and to an exceptional finish.
A Professional Visitor Experience
The finished event looked outstanding, matching the scale of the UK's premier gaming festival.
A Delighted Client
Ability delivered the complete project from concept through to completion.
Planning an exhibition or live event?
From individual items to full event setup, delivery, logistics, and crew support, we make it simple to create professional event spaces without the last-minute headaches.
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